屈臣氏连锁商店人员绩效管理研究 ——以天津市武清友谊屈臣氏为例.docVIP

PAGE I PAGE I 摘 要 本文着重研究屈臣氏连锁商店人员的绩效管理，屈臣氏在中国已拥有400多家分店以及6,000多名员工,是目前中国规模最大的保健及美容产品零售连锁商店。虽然屈臣氏拥有自己的绩效管理方案，但在商店人员绩效管理上仍存在诸多问题，这些问题造成绩效管理方案难以执行下去，本文旨在通过对屈臣氏连锁商店人员绩效管理的分析，揭示屈臣氏想要拥有健康良好的管理方案，势必要求建立和完善绩效管理体系来确保员工的工作业绩和行为与企业所制定下的战略目标与发展是否保持一致。绩效管理工作是一项系统而长期的工作，需要根据公司的发展战略，经营环境并结合公司本身的实际情况进行调整，才能建立起科学有效的绩效管理体系。 关键词：绩效管理；绩效评估；零售连锁商店；人力资源管理；绩效管理体系 PAGE PAGE II A Study on the Performance Management of Watsons Chain Store -- A Case Study of Wuqing Friendship Watsons in Tianjin Abstract：This paper focuses on the research of performance management of Watsons chain store personnel, Watsons has more than and 400 branches and more than 6000 employees in China, China is currently the largest health and beauty products retail chain store. Although Watsons has its own performance management system, but there are still many problems in the store staff performance management, these problems make the performance management scheme is difficult to be implemented, this paper aims to analyze the Watsons chain store staff performance management, reveals Watsons wants to have good health management program, which requires the establishment and improvement of performance management system ensure the staff performance and behavior and enterprise strategic goals and development are consistent. Performance management is a systematic and long-term work, according to the companys development strategy, business environment and adjust according to the actual situation of the company itself, to establish a scientific and effective performance management system. Keywords：Performance management；Performance evaluation；Retail chain store；Human resource management；Performance management system PAGE PAGE III 目 录 TOC \o 1-3 \h \z \u 一、绩效管理的内涵及实施的必要性 1 （一）全面理解绩效管理 1 （二）绩效管理与绩效考评的区别 1 （三）绩效管理的作用 1 二、天津市武清友谊屈臣氏连锁商店人员绩效管理现状 2 （一）对武清友谊屈臣氏连锁商店人员绩效评估体系的调查 2 （二）绩效管理现状 2 三、天津市武清友谊屈臣氏连锁商店人员绩效管理存在问题 3 （一）只重视绩效评价指标体系的构建 3 （二）绩效管理体系不够科学和规范 3 （三）缺乏有效的绩效沟通