民办院校毕业生创业意愿影响因素分析以广州工商学院为例.pdfVIP

Analysis of Influencing Factors on Entrepreneurial Intention of Graduates from Private Colleges ——Taking Guangzhou College of Technology and Business as an Example Abstract This paper take the 2020 graduates of Guangzhou College of Technology and Business as the survey object, through questionnaire survey and literature research, we can find that there are many factors that affect graduates entrepreneurial intention. Including entrepreneurial ability, the possibility of entrepreneurial projects, entrepreneurial capital resources, entrepreneurial experience, university or government support, family or friends entrepreneurial experience, etc. According to that influence of these factors, this research includes five aspects: government, universities, society, families and individuals. It is proposed to improve the quality and ability of graduates, perfect the supporting policies for entrepreneurship, strengthen the education and publicity of entrepreneurship knowledge, and create a positive environment for entrepreneurship. Actively coordinating the resources and forces of all parties, so as to stimulate the enthusiasm of graduates in entrepreneurship, promote entrepreneurial activities and improve their entrepreneurship. Key words: private colleges and universities; graduates; entrepreneurial intention II 目 录 摘 要I AbstractII 一、引 言1 （一）研究背景1 （二）研究目的与意义2 （三）文献综述2 （四）研究方法与思路3 1.研究方法 3 2.研究思路 3 二、关于创业的概念界定3 （一）创业3 （二）创业意愿4 三、毕业生创业意愿现状调查方法与基本情况4 （一）调查方法4 （二）基本情况4 四、毕业生创业意愿影响因素调查结果及分析5 （一）调查结果5 （二）影响