广东省水果出口的现状与发展对策研究.docx

PAGE 20 广东省水果出口的现状与发展对策研究 摘 要 随着经济全球化的发展和我国近年来“一带一路”倡议的提出和实践，作为我国经济大省的广东与世界的商品货物贸易呈现繁荣的景象。水果作为农产品的一大类，在广东省出口贸易领域具有举足轻重的地位。虽然广东省水果产业和出口贸易条件具有较大的优势，但是其水果出口贸易一直发展较为缓慢，尤其像荔枝、龙眼、菠萝等广东特色水果，出口占比较小，品牌建设较为乏力，出口市场较单一。本文主要通过对广东水果出口贸易的相关数据进行分析，结合国内和国外的水果出口模式和发展现状，以及先进的深加工、冷藏保鲜等技术和成功的案例，从广东省的水果出口结构、产品附加值、品牌建设、冷链物流体系以及国际市场等五大方向进行问题探究，针对性地提出对策，为广东水果出口的发展提供参考和借鉴。 关键词：水果出口；广东；发展对策； Research on Current Situation and Development Countermeasures of Fruit Export in Guangdong Province Abstract With the development of economic globalization and the proposal and practice of China's "the belt and road initiative" initiative in recent years, Guangdong, as a major economic province in China, has seen a prosperous commodity trade with the world. Fruit is a major variety of agricultural products, which plays an important role in Guangdong's export trade. Although Guangdong's fruit industry and terms of export trade have great advantages, its fruit export trade has been developing slowly, especially for Guangdong-featured fruits such as litchi, longan and pineapple, which account for a relatively small proportion of exports, lack of brand building and a relatively single export market. Based on the analysis of the relevant data of Guangdong's fruit export trade, combined with the domestic and foreign fruit export modes and development status, as well as advanced deep processing, refrigeration and preservation technologies and successful cases, this paper explores the problems from the five major directions of Guangdong's fruit export structure, product added value, brand building, cold chain logistics system and international market, and puts forward targeted countermeasures to provide reference for the development of Guangdong's fruit export. Keywords: Fruit export; Guangdong; Development countermeasures; 目 录 TOC \h \z \t "论文二级标题,2,论文一级标题,1,论文三级标题,3,论文四级标题,4,参考文献,1,致谢,1" 一、前言 1 （一） 研究背景和意义 1 （二） 研究思路、框架和研究方法 2 二、文献综述 3 （一） 国内研究现状 3 （二） 国外研究现状 4 三、广东水果出口现状分析 5 （一） 广东水