分析讲稿详解kxo101 lect03 chapter.pdf

Management Information Systems MANAGING THE DIGITAL FIRM, 13TH EDITION KXO101 - Business Information Systems Chapter 1 Information Systems in Business Today Lecture 2 Learning Objectives • Understand the effects of information systems on business their relationship to globalization. • Ex in why information systems are so essential in business today. • Define an information system describe its management, organization, technology components. Learning Objectives (cont.) • Define complementary assets ex in how they ensure that information systems provide genuine value to an organization. • Describe the different academic disciplines used to study information systems ex in how each contributes to our understanding of them. • Ex in what is meant by a sociotechnical systems . Shortening Lines at Disney World: Technology to the Rescue • Problem: Long lines limit how many rides, shops, restaurants a customer can visit during a stay. • Solutions: Enhance customer satisfaction spending by using information systems to spot gridlock improve crowd flow. • Operational Command Center uses cameras, digital maps, computer programs, apps to monitor attendance, registers, spot prevent gridlock • Demonstrates IT’s role in reasing value revenue in any business. • Illustrates the potential for technology to improve customer experience. The Role of Information Systems in Business Today • How information systems are transforming business – Emerging digital tform – Growing busines