- 1、本文档共12页,可阅读全部内容。
- 2、原创力文档(book118)网站文档一经付费(服务费),不意味着购买了该文档的版权,仅供个人/单位学习、研究之用,不得用于商业用途,未经授权,严禁复制、发行、汇编、翻译或者网络传播等,侵权必究。
- 3、本站所有内容均由合作方或网友上传,本站不对文档的完整性、权威性及其观点立场正确性做任何保证或承诺!文档内容仅供研究参考,付费前请自行鉴别。如您付费,意味着您自己接受本站规则且自行承担风险,本站不退款、不进行额外附加服务;查看《如何避免下载的几个坑》。如果您已付费下载过本站文档,您可以点击 这里二次下载。
- 4、如文档侵犯商业秘密、侵犯著作权、侵犯人身权等,请点击“版权申诉”(推荐),也可以打举报电话:400-050-0827(电话支持时间:9:00-18:30)。
查看更多
2016
MICHELIN,
A BETTER WAY FORWARD
0II MicHELiN 2016
AN EXTENSIVE BRAND PORTFOLIO
FOR ALL MARKET SEGMENTS
Michelin offers each customer the right performance at the right price to meet every need with:
a global premium brand: MICHELIN.
a primary brand dedicated to sports cars and SUVs: BFGOODRICH.
strong regional brands:
UNIROYAL. in North America
KLEBER in Europe and WARRIOR in China.
market-leading national brands: KORMORAN, RIKEN, SIAMTYRE, TAURUS, TIGAR...
MICHELIN,
MICHELIN,
A KEY MOBILITY ENABLER
PASSENGER CAR & LIGHT TRUCK
TRUCK
TWO-WHEEL
EARTHMOVER
AGRICULTURAL
AIRCRAFT
MICHELIN TRAVEL PARTNER
MICHELIN LIFESTYLE
A BETTER WAY FORWARD 01
HIGHLIGHTS
OF THE MICHELIN GROUP
A WORLD MAJOR
tire industry player:
13.7%
market share
A SALES NETWORK
covering:
170
countries
Tire Business September 2015. 2014 sales in dollars.
PRODUCTION SITES WITHIN THE MARKETS
68
plants
17
million tires
million tires
184
million maps and guides
16.5
2015 production
HIGHLY-QUALIFIED STAFF
111,700
employees of all backgrounds
and cultures.
6,000
persons in the global network
of R&D sites.
02 MicHELiN 2016
KEY FIGURES
20,24719,553
20,247
19,553
21,199
In EUR million
21,199
2013 2014 2015
Net income Group share
In EUR million
Operating income(1)
In EUR million
Operating margin
As a % of net sales
Cash flow from operating activities
In EUR million
1,1271,1631,031 2,577
1,127
1,163
1,031
2,577
2,234
2,170
12.2%
11.0%
11.1%
3,089
2,522
2,695
2013 2014 2015
€1,163MN
2013 2014 2015
€2,577MN
2013 2014 2015
€2,695MN
Before non-recurring items
WORLD MARKET BY MANUFACTURER14.5%35.1%BridgestoneMichelin13.7% ?GoodyearMid-sized
WORLD MARKET BY MANUFACTURER
14.5%
35.1%
Bridgestone
Michelin
13.7% ?Goodyear
Mid-sized tiremakers*
Other tiremakers**
9.1% * Tiremakers with a 2-6% market share
** Tiremakers with a less than 2% market share
27.6%
Tire Business September 2015. 2014 sales in dollars.
2015 net sales by business
As a % of total in the chart,
In EUR million and % 2015/2014 change below t
您可能关注的文档
- 【产品手册】美国丘博保险Chubb_业务宣传册Brochure_Elite_commercial_c.docx
- 【产品手册】美国史赛克Stryker_公司宣传册Brochure_Company_Overview_.docx
- 【产品手册】美国运通AMEX_业务宣传册Brochure_CorpCard_市场营销策划_世界500.docx
- 【产品手册】镁光科技Micron_业务宣传册Brochure_Enterprise_Solution.docx
- 【产品手册】蒙特利尔银行BMO_公司宣传册Brochure_History_市场营销策划_世界500.docx
- 【产品手册】蒙特利尔银行BMO_业务宣传册Brochure_World_Elite_Masterca.docx
- 【产品手册】米其林Michelin_产品宣传册Brochure_Gen_Aviation_市场营销策.docx
- 【产品手册】米其林Michelin_产品宣传册Brochure_Military_市场营销策划_世界.docx
- 【产品手册】明尼苏达矿务制造3M_产品宣传册Brochure_Eyewear_Catalog_市场营.docx
- 【产品手册】明尼苏达矿务制造3M_产品宣传册Brochure_Painting_Product_市场.docx
文档评论(0)