大型超市商品质量管理问题及对策研究.docx

大型商场商质量量管理问题及对策研究 大型商场商质量量管理问题及对策研究 大型商场商质量量管理问题及对策研究 大型商场商质量量管理问题及对策研究 ——以卜蜂莲花为例 学生 赵京飞 指导老师 李萍 摘 要 跟着社会的展开， 人们生活水平不停提升， 其对商质量量的要求愈来愈高。花费者在购买商品时不再不过考虑价钱要素，更侧重的是商品的质量和购物过 程中的亲身感觉，他们的追求已经从物质方面升华到了精神方面。但是，此刻的商场出现了愈来愈多的商质量量问题，抵花费者的人身安全构成了很大的威迫。本文侧重研究正大公司部下卜蜂莲花商场在商质量量管理上存在的问题。经汇总发现，该商场的商质量量问题主要表达在四个方面：超出保质期的商品上架销售、商品的表记不切合国家规定、商品中增添了过多的防腐剂以及商场 的生产经营环境不切合标准等问题。 针对这些问题， 作者提出了建设性的建议。卜蜂莲花商场能够从政府看管力度、供应商、商场自己三个方面着手，谨慎选 择供应商，完美质量管理系统，增强内部监察和控制，最后借用政府的看管力度保证商品的质量。从本源到终端市场，进行商质量量控制。 重点词：商场；商质量量；质量管理 The Large Supermarket Commodities Problems of Quality Management and Countermeasure Research —— Take Lotus for Example Name of student: Zhao Jingfei Name of tutor: Li Ping Abstract With the development of society, Peoples living standard is improving, and the quality requirement of products is becoming higher. They have paid more attention to the quality and the feeling of shopping rather than the price. The pursuit has ranged from the material aspects to sublimated spirit. However, there are so many problems of products quality in supermarkets, and these problems threat the personal property of customer. Through summarizing the quality problems, the problems in Lotus mainly indicated in four aspects: some products are over shelf-life, Identification of the goods does not conform to the state regulations, Add too many commodity preservatives or toxic substance, the environment of production and operation does not conform to the regulations. Aiming at these problems, the author put forward some constructive Suggestions. Lotus can solve the problem through government, suppliers, Lotus by carefully choosing suppliers, managing perfect quality system and strengthening/controlling internal supervision. Finally, guarantee the quality of the products by government regulations. Key words: supermarket; merchandise quality; quality management 目 录 ??????????????????????????????? 1 一、卜蜂 花 商场 展状况??????????????????? 1 二、卜蜂 花 商场存在的商品 量管理 及原由剖析??????? 2 〔一〕卜蜂 花 商场存在的商品 量